It was hard holding the baby because I was laughing. KPIs... lol. Interesting concept and game. I have to say, it is indeed a gauntlet with the timer. Would've been better if you allowed the user to move the mouse or offer an alternative keyboard key for example since moving the mouse auto-drops the baby.
I admit I didn't last the 30 minutes, was too much and my finger hurt after a few minutes but what I saw was funny with the various references. Well done!