We decided to go without ads for BigTwo multiplayer cardgame and it got us a very small player base. After this we made Word-EL ΕΛΛΗΝΙΚΑ which is a multiplayer wordle game for the Greek language and we added almost immediatly advertisements but with the option of buying an adfree version. This one has much much larger player base. Now we released WorldeWar which is the same but for the english language and we are doing the same thing again. Here on Itch you can play the game for free without advertisement. We hope we can generate a playerbase this way.