I rushed the beginning cutscene with the TV animation and sketch in the last hour before the deadline, so it's quite rough and maybe doesn't convey it's message that well. I also didn't get to the end animation where you actually built the launcher on your house, so that's quite the big hit to the story. I do think that a bit of narrative surrounding the main plot of the story would indeed have helped a lot!
I won't be working on the game after the jam, though I'm glad you had fun! I'll keep your feedback in mind for the next jam :>