Thanks for the detailed response. For EcoBeasts, I’d focus on communities where people already enjoy creature-collecting, ecosystem/simulation, and management games rather than broad gaming groups.
I’d approach relevant Discord communities, Reddit communities, indie game/playtest groups, smaller creators, and also run targeted email campaigns to reach people who are interested in simulation, management, creature, and ecosystem-focused games.
The goal wouldn’t just be to send traffic, but to find people who are actually likely to play the first session, return the next day, and give useful feedback. I’d handle the outreach, promotion, and email campaigns while keeping the messaging focused specifically on the playtest.
For the small playtest, I’d suggest starting with a $50–$100 test run so we can keep the scope focused and see how well the audience responds before doing anything larger. I can also show you some previous promotion work/examples so you can see how I approach indie games.
If that sounds reasonable, I can put together a specific outreach and email campaign plan for EcoBeasts, including the type of players I’d target and how I’d approach them.