The "background noise" has now reached unsustainable levels, not just on Itch, but everywhere in general. Unfortunately, slop has always been a major issue, and today AI has done nothing more than act as a catalyst, expanding it exponentially. I don't think Itch cares about promotion (or at least not anymore) otherwise the system would be set up differently.
In my view, a potential (and purely hypothetical) solution would be to condition the indexing and visibility in the public store catalog of a game or tool on a deposit of at least $100. This amount wouldn't be deducted from earnings, but rather refunded following a manual human review. This review wouldn't judge artistic taste, but simply verify minimum technical and formal quality standards (proper execution, absence of malware, adequate descriptions, and basic effort) that justify indexing the project in the public showcase.
This way, developers would be forced to evaluate beforehand whether submitting their work is worthwhile, resulting in far less slop. It would reduce workload for the staff, grant much-needed exposure to genuinely solid products, and respect the users' attention by preventing them from being overwhelmed by a flood of low-effort submissions that waste everyone's time and opportunities. Naturally, if a project fails to meet the basic requirements and is rejected, the $100 would be retained by the platform as a processing fee for the manual review.
What do you guys think?